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10 Days When You Absolutely Must Contact Your Customers

John Frenaye
Travel Research Online

On Mother’s Day I sent my clients who are mothers an e-mail broadcast wishing them well. No pitch for a trip. Just a simple wish. And it paid off for me - as it usually does when I contact my clients on 10 special days during the year. ...read on

A Systematic Approach To Generating Referrals

Robin Amster
Travel Market Report

Your travel agency may already be receiving a few referrals from time to time, but generating referrals should be a key strategy, never an afterthought....read on

The Demise Of Travel Industry Partnerships

Kevin Maguire
Business Travel News

The foundation of the travel industry used to be the strong bonds nurtured between the providers and the buyers of travel products and services. Now it appears that travel industry partnerships may be going the way of the dinosaur. ...read on

5 Best Practices For Deep Customer Connection

Dori Saltzman
Travel Market Report

To drive customer loyalty, travel sellers need to make their clients feel cared about and engaged, but the big question is how to facilitate that type of connection. ...read on

Stimulating Conversation To Encourage Word Of Mouth

Richard Earls
Travel Research Online

Efforts at generating word of mouth “at large” need to be consistent, planned and on-going....read on

Epiphany At The Airline Distribution Conference

Jim Davidson
Farelogix

For $7 billion a year, is it too much to ask for the GDSs to meet the growing supplier demand for “pulling” airline content at time of request, or even displaying the airline product in a non-commoditized and generic way? ...read on

That’s The Way We Always Do It

John Frenaye
Travel Research Online

Complacency runs rampant in the travel industry. While vendors are busy spending millions of dollars refining their product to retain and attract their new audience, agents seem stuck in a rut. ...read on

Trial & Error

Richard Earls
Travel Research Online

Mistakes can be very expensive and many mistakes have already been made. We can learn from them....read on

Serious Education Doesn’t Come In Tidbits

Steve Cousino
Travel Research Online

Internet forums can be very valuable as peers share information and advice, but I’ve noticed a disturbing trend – the asking of very basic industry questions. Message boards are NOT a suitable substitute for making an investment in your education as a travel professional....read on

Daily Enjoyment The Secret To Work/Life Balance

Dori Saltzman
Travel Market Report

A life full of achievement but little enjoyment is no life at all. But finding the balance is a struggle for busy travel sellers. ...read on

It’s Not My Job

Richard Earls
Travel Research Online

When it comes to customer service, nothing bothers me so much as the “It’s not my job” attitude. We are all empowered to assist clients, even the most demanding ones. We don’t have to coddle them or perform extraordinary services for no pay, but we can always do our best to help. ...read on

09MAY12
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