Cathay Pacific Airways Promotes Ross Cronin To Director, Sales & Marketing Canada
Ross Cronin to Director
CX has promoted Ross Cronin to Director, Sales & Marketing Canada, with overall responsibility for the airline’s passenger sales & marketing communication strategies in Canada.
A veteran of the aviation industry, Cronin has spent over 22 years with Cathay Pacific, most recently as Sales Manager, Eastern & Central Canada overseeing passenger sales for the airline in this region.
He joined CX in Vancouver early in 1994 and, later that year, transferred to the management position in Toronto. Prior to this, Cronin had worked in various roles with Air Canada across Canada.
Originally from Edmonton, Cronin attended the University of Alberta and has completed the INSEAD executive programmes in advanced management along with professional development courses at the Sauder School of Business.
He will relocate to the airline’s Canadian regional office in Vancouver.
“I’m delighted to have the opportunity to lead our team of experienced and passionate commercial professionals,” says Cronin. “Canada has long been an important market for Cathay Pacific and, with our YVR to HKG service growing to 17 flights weekly in 2017, it’s an exciting time to take up this role.”