Air Canada Vacations Names Judy Wallace Sandals Brand Manager

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Judy Wallace.

Air Canada Vacations has named Judy Wallace to the newly created role of Sandals Brand Manager.

ACV says the dedicated role underpins its longstanding relationship with Sandals. The brand's 20 Caribbean resorts and 3 Beaches family-friendly resorts are all offered as part of the Air Canada Vacations portfolio.

In her new role, Wallace will act as a liaison between ACV and Sandals, with the mandate of creating synergy in both brands from a product and marketing perspective; increasing Air Canada Vacations' expertise in the Sandals and Beaches product and offering a best in class service to customers.

Supported by the Sandals dedicated Reservations team, Sandals dedicated Groups specialists along with other dedicated commercial functions, Wallace will be responsible for training in all areas of the commercial business with a focus on strategies for growth.

Wallace worked for ACV for 8 years through 2011, holding various roles in the operator's Product Development department including Manager, Product Development English Caribbean.

She spent the past 3 years as a professor in the Faculty of Business, School of Tourism at both Sheridan College and Seneca College.





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