Air Canada Names Craig Landry President Of AC Leisure Group
Air Canada has announced the
appointment of Craig Landry, currently Vice President, Marketing, to the
position of President of the Air Canada Leisure Group.
Landry will be responsible
for the integrated leisure group, which consists of Air Canada Vacations and
Air Canada rouge.
"I am very pleased to
announce Craig Landry's appointment as the new President of the Air Canada
Leisure Group. As Vice President of Marketing at Air Canada, Craig successfully
managed and revitalized all facets of our brand, including new product
development, as we embarked on our international expansion," said Benjamin
Smith, President, Passenger Airlines. "He has also put Air Canada at the
forefront of customer relationship management by enhancing our digital, social
media and other communications channels. I look forward to Craig applying his
talents and skills to advance Air Canada's leadership position in the dynamic
and highly competitive leisure travel market."
Landry was appointed Vice
President, Marketing at Air Canada in August, 2010 and was responsible for
eCommerce, Product Design, Brand Management, Advertising, Marketing
Communications, Digital Marketing, Social Media, Sponsorships, Loyalty, Partner
Marketing, CRM, Marketing Analytics and New Product Development.
Prior to that, he was Senior
Vice President, Commercial for Aeroplan Canada, Air Canada's loyalty reward
program and later Senior Vice President, Corporate Development for Groupe
He began his airline career
at Air Canada in 1994 where he held a variety of positions primarily in
Pricing, Yield Management and Network Planning.
He succeeds Michael
who has taken up the position of President at Maple Leaf Sports