Pax Don’t Like DL’s Basic Economy – So The Airline Is Taking It Global
DL say the success of no-frills Basic Economy isn’t in how many pax buy it, but how many don’t and buy something better.
No advance seat assignments. No upgrades. No same-day ticket changes. A lot of pax don't like basic economy, the no-frills product offered by AA, UA and DL. And that's exactly why DL is taking it global next year.