Swoop Partners With The Frontline Fund To Support Canada's Healthcare Workers

The Frontline Fund

Swoop announced their new initiative with The Frontline Fund. They will be working together to raise funds in support of Canada's healthcare workers and hospital foundations.

Starting 04JUN, Swoop will be making disposable masks available at check-in, for a suggested minimum donation of $2.00, with 100 percent of proceeds going directly to The Frontline Fund until 31AUG, 2020. Additionally, Swoop will donate $5.00 per traveller, from new bookings made during the month of JUN.

"As Canadians, we owe the health care professionals who protect our communities a debt of gratitude and our continued support in the battle against COVID-19," says Charles Duncan, President of Swoop. "Swoop is proud to offer our support by contributing to funding for supplies, support and research."

When faced with the question of how best to support the health care workers that protect our communities, Swoop turned to the Frontline Fund: a coalition of 165 hospital foundations enabling Canadians and Canadian corporations to support the cause.

The Frontline Fund was created as a way for all Canadians and Canadian corporations to help frontline healthcare providers as they battle this public health emergency and to support northern communities and Indigenous health.

"On behalf of The Frontline Fund and the participating hospital foundations from coast to coast, we are so grateful to corporate donors like Swoop for supporting us in the fight against COVID-19," says Caroline Riseboro, President and CEO of Trillium Health Partners Foundation and a member of The Frontline Fund steering committee.

The funds raised go towards supporting three main areas:

  • Supplies – personal protective equipment like masks, disinfectants, and disposable clothing; ventilators, diagnostic and testing equipment, digital infrastructure needed to enable virtual patient care; 
  • Supports – Peer-to-peer mental health support, counselling, accommodation and food for healthcare workers that need to self-isolate, recognition and appreciation initiatives; 
  • Research – Support for clinical and basic research, COVID-19 clinical trials, and vaccine development.

For more information and how to donate visit www.frontlinefund.ca

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