Air Canada Launches Gift Of Travel Campaign
Air Canada has launched a new initiative called Gift of Travel. This initiative celebrates the actions of community heroes during the COVID-19 pandemic, raises funds and Aeroplan points for charitable organizations in Canada, and offers customers a new flexible travel pass product.
“Canadians from across the country have shown remarkable resilience, solidarity and generosity in the face of COVID-19 and we were inspired hearing stories of people who dedicated their time and energy to caring for others, making a memorable impact on other people’s lives. We are proud to launch this campaign with our Gift of Travel video featuring heartwarming stories of community heroes and share the gift of travel through a message of hope and optimism from our employees as we all look forward to brighter days ahead,” said Arielle Meloul-Wechsler, Executive Vice President, Chief Human Resources and Communications Officer at Air Canada.
Additionally, the Gift of Travel campaign will feature stories on Air Canada’s social media platforms about the inspirational work Air Canada employees have completed in their own communities.
Gift of Travel Auction
On 01DEC, 2020, the Air Canada Foundation will launch its first ever online Gift of Travel Auction. The auction will feature over a hundred unique aviation items and experiences including the opportunity to win pieces of aviation history, fly on an aircraft simulator, have dinner with a private chef, and more.
100% of the proceeds from the Gift of Travel Auction will be donated to various charitable organizations that focus on the health and wellness of children and youth.
Matching Campaign Week
In addition to the auction, the annual Aeroplan Matching Campaign week supporting the Air Canada Foundation Hospital Transportation Program, returns this year.
Between 07DEC and 13DEC, 2020, Aeroplan members can connect sick children to the medical care they need away from home. Members who donate Aeroplan points to the Air Canada Foundation Hospital Transportation Program will be matched up to 500,000 points. Visit www.aircanada.com/foundation for more information.
Gift of Travel Flight Pass
The new Gift of Travel Flight Pass is a prepaid package of one-way flights available to use any time until April 2022. The Gift of Travel Flight Pass can be purchased for yourself or for gift-giving. Learn more here.