Carnival Cruise Line has launched a redesigned GoCCL.com, the line’s travel agent online resource.
CCL says enhancements were made based on feedback from the line’s Travel Partner Advisory Committee as well as the full agent community through online surveys and an opt-in testing period in October.
The redesign includes substantial improvements to the cruise and promotion research features as well as enhanced site navigation and search functionality.
“We invested in the redesign of GoCCL.com based on travel agent feedback and our desire to provide the best-in-class travel agent resource,” said the line’s Vice President of Sales & Trade Marketing Adolfo Perez.
“This complete redesign will greatly improve the way agents conduct their day-to-day business with us, allowing them to more quickly and easily find the information and resources they need.”
Specific redesign enhancements include:
A new, clean and modern design
Improved “navigation bar” functionality
New “Ship Navigator” on the home page, which provides all key details of a Carnival ship on one page, making the research experience seamless
Upgraded search functionality, which allows travel agents to find what they are looking for more quickly and accurately
Mobile device responsiveness, allowing agents to look at information on the go
New direct feed to the line’s Trade Facebook page
Easy-to-access sales and promotions information
All content now resides behind the login, making GoCCL.com a true business-to-business site experience for agents
To learn more about the features of the new GoCCL.com, travel agents may participate in a self-guided tutorial on the site. They may also contact their BDM or Carnival’s sales support and operations team at firstname.lastname@example.org.