Cruise Industry Highlights Five Reasons To #ChooseCruise This October

Bruce Parkinson, Open Jaw

This October, Cruise Lines International Association (CLIA), the voice of the global cruise community, is highlighting why travellers should #ChooseCruise. 

The initiative, formerly known as Plan a Cruise Month, will feature the latest information about cruise travel, the best deals and promotions as well as cruise insights across the industry’s social platforms.

“The #ChooseCruise campaign is a way to highlight the many amazing reasons why travellers should choose a cruise for vacation,” said Cindy D’Aoust, president and CEO, CLIA. “Cruise travel can offer experiences and adventures that are unique to each traveller, giving them the chance to check off bucket list items in a fun, carefree way.”

Five Reasons to #ChooseCruise:

Fulfill the Bucket List -- It’s nearly unanimous – 95% of travel agents say they’re seeing an uptick in new cruise destinations because travellers are seeking to cross things off their bucket lists. Sixty-two percent of agents say they are seeing more cruises booked to Alaska, making it the top growth destination in the cruise industry. Other top destinations: Caribbean/Bermuda/Mexico (41%), Mediterranean Europe (36%) and Canada/New England (36%). 

Unpack Once -- Travelling to multiple destinations on a single trip is a great way to maximize vacation time, but the hassle of checking in and out of destinations, packing and repacking suitcases and coordinating travel can take its toll. Cruising is the simplest, most worry-free way to explore multiple destinations, all from the home base aboard ship. 

Go on an Adventure -- Many travellers are looking for more adventure when it comes to vacationing, and cruise travel can deliver. Alaska is still the favoured choice for adventure or expedition travel, with 78% choosing the Last Frontier State as their destination. Cruisers’ other choices that offer high adventure include Darwin’s favourite Galapagos Islands (59%), the South Pacific (51%) and Antarctica (43%). 

Prepare to be Pampered – From service to spas, cruise travel is known for pampering passengers. Suite guests are often welcomed with personal butlers and suite stewards. This level of service offers guests valet service and help with any special requests. Some cruise lines offer the ultimate one-of-a-kind luxury experiences at onboard spas – from 24K-gold facials to chocolate body massage treatments. 

Healthy Living – Cruise lines are offering more healthy living options for travellers than ever before. Cruise chefs offer health-conscious foods for various dietary needs, from keto to gluten- and dairy-free. Fitness equipment, classes and seminars keep guests on track, while on-board activities like zip lining, ice skating and surf simulators offer fun ways to keep active. 

Bruce Parkinson

Bruce Parkinson Editor-in-Chief

An observer and analyst of the Canadian and international travel industries for over 25 years, Bruce uses the pre-dawn hours to prepare a daily news and information package to keep industry members up to date.




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