Gimme An F! – Cathay Pacific Makes The Most Of A Livery Fail
Bruce Parkinson, Open Jaw
Oops, could we buy a consonant?
The error has already inspired memes.
If you see an airplane with the livery "Cathay Paciic" on its fuselage, don't worry, it is not a cheap knock-off of Hong Kong's flag carrier.
Photos of the misspelt name of Cathay Pacific with a missing "f" after a fresh paint job emerged on social media yesterday, drawing laughs even from the airline itself.
Republishing the photos from the Hong Kong Aviation Discussion Board (HKADB) on the airline's Twitter page, CX wrote: "Oops this special livery won't last long! She's going back to the shop!"
The South China Morning Post (SCMP) reported that an engineer for Haeco, a sister company of the airline, was baffled by the mistake which could cost thousands of dollars to correct.
It was unclear whether staff from Cathay Pacific or Haeco was responsible for the error, said the SCMP.
Bruce Parkinson Editor-in-Chief
An observer and analyst of the Canadian and international travel industries for over 25 years, Bruce uses the pre-dawn hours to prepare a daily news and information package to keep industry members up to date.