Chinese Theme Park Slammed After Forcing Pig To Bungee Jump

Bruce Parkinson, Open Jaw

Pigs can’t fly. And they shouldn’t be forced to bungee jump.

A Chinese theme park has sparked widespread outrage online for forcing a pig to bungee jump off a 68-metre tower.

Meixin Red Wine Town theme park responded with a public apology for its “disgusting PR stunt.”

The stunt was carried out to celebrate the opening of the bungee attraction, and showed the large pig wearing a cape and being pushed off the tower.

"This is a super vulgar marketing tactic," said one social commenter.

Theme park management accepted the wave of criticism it received.

"We sincerely accept netizens' criticism and apologize. "We will improve marketing of the tourist site, to provide tourists with better services," it said.

Animal rights organization PETA blasted the park.

"Pigs experience pain and fear in the same ways that we do, and this disgusting PR stunt should be illegal," said Jason Baker, SVP of international campaigns.

Bruce Parkinson

Bruce Parkinson Editor-in-Chief

An observer and analyst of the Canadian and international travel industries for over 25 years, Bruce uses the pre-dawn hours to prepare a daily news and information package to keep industry members up to date.




Comments

lynne rosenfield - January 24, 2020 @ 14:03
what an awful thing to do to an animal. they shd be charged with animal cruelty.

debbie - January 24, 2020 @ 11:03
DISGUSTING...PETA SHOULD BE ALL OVER THEM HOW ABOUT THEY PUT 1 OF THEIR OWN ...YES ANIMALS HAVE FEELINGS

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