WS EVP Sales, Marketing & Guest Experience Bob Cummings speaks in Montreal.
As Air Canada continues an ambitious international expansion plan, WestJet is making some big moves on the home front, with a focus on Quebec.
The airline announced increased service and new routes to and from YUL and YQB, to the tune of 105 additional flights per week, a capacity increase of 74%.
"Our unique brand of great service and low fares has been embraced across Canada for more than 20 years and today, WestJet is here to offer more choice and competition to the Quebec market," said EVP Commercial Bob Cummings.
"The people in Quebec have traditionally been served by a legacy carrier and WestJet believes this significant additional investment in the province will give leisure and corporate travellers a choice in airlines and bring lower fares to more than 8.2 million Quebecers."
WS CEO Gregg Saretsky hinted at more Eastern Canada expansion during a recent earnings call, stating the airline was “still in the early stages” of expansion there. He also suggested the growth would be on “mainly monopoly routes.”
On 15MAR, WS will launch twice-daily service between YUL and YHZ. Then, beginning 15JUN, the carrier will begin point-to-point service for the first time within the province with 4 daily flights between YUL and YQB. And, on 15OCT, WS will begin twice-daily service between YUL and BOS.
In addition, the airline will also double non-stop flights between YUL and YVR from six per week to 12. Operations between YUL and YYC will increase from 14 flights per week to 19. The airline's YQB-YYZ service will add one more daily flight for a total of three.
With the addition of these new services, WS will operate 195 weekly departures from YUL and 50 departures from YQB by OCT 2017.
All three new routes will be operated by WestJet Encore and its fleet of Canadian-made Bombardier Q400s.