Carnival Launches A New Rewards Program For Agents

Open Jaw

Carnival Cruise Line has launched a new agent rewards program, called “Loyalty Rocks!”, effective 19JUN. This program succeeds the former one that concluded in MAR 2018 after distributing more than $1M in gift cards to agents.

In celebration of the launch of this new program, Carnival is featuring a “Loyalty Rocks! Booking Challenge” through 18JUL, 2018: Each booking that has earned reward points will be entered into a daily drawing for 1,000 rewards points (a $50 value in gift cards). At the end of the challenge, all bookings that have earned rewards points during the month will be eligible to win a grand prize of 20,000 rewards points (a $1,000 value in gift cards).

“While our previous program was extremely successful, we felt it was time for a redesign, so we asked travel agents what they want in a rewards program and from there we developed ‘Loyalty Rocks!’,” said Adolfo Perez, senior vice president sales & trade marketing. “The rewards program is focused at the agent level, recognizing the individual agents and all that they do for Carnival Cruise Line in a more impactful way. I’m excited to show them how much we appreciate their hard work and dedication.”

“Loyalty Rocks!” offers an array of new features and perks for agents, uses the same identification that agents use at GoCCL.com, and is mobile friendly. It also makes tracking points more manageable, with agents receiving between five and 50 base points per booking and lower reward redemption values. 

Earning extra points is easier with the “Loyalty Rocks!” rewards program. All staterooms in a group are now eligible to receive points, and agents earn more points for higher stateroom categories and longer cruises. Travel agents can now also earn bonus points for eligible bookings. Additionally, it offers more than gift cards, with the opportunity to redeem for jewellery, electronics, movies, gift baskets, and more.

“Loyalty Rocks!” is available for travel agents who reside in the United States, Puerto Rico and Canada who have a valid GoCCL.com ID and password. Travel agents can find complete “Loyalty Rocks!” details under the “Agents Rewards” tab at GoCCL.com.

 




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