Carnival Launches A New Rewards Program For Agents
Carnival Cruise Line has
launched a new agent rewards program, called “Loyalty Rocks!”, effective 19JUN. This program succeeds the former one that concluded in MAR 2018 after distributing more
than $1M in gift cards to agents.
In celebration of the
launch of this new program, Carnival is featuring a “Loyalty Rocks! Booking
Challenge” through 18JUL, 2018: Each booking that has earned reward points will
be entered into a daily drawing for 1,000 rewards points (a $50 value in gift
cards). At the end of the challenge, all bookings that have earned rewards
points during the month will be eligible to win a grand prize of 20,000 rewards
points (a $1,000 value in gift cards).
“While our previous program
was extremely successful, we felt it was time for a redesign, so we asked
travel agents what they want in a rewards program and from there we developed
‘Loyalty Rocks!’,” said Adolfo Perez, senior vice president sales & trade
marketing. “The rewards program is focused at the agent level, recognizing the
individual agents and all that they do for Carnival Cruise Line in a more
impactful way. I’m excited to show them how much we appreciate their hard work
“Loyalty Rocks!” offers
an array of new features and perks for agents, uses the same identification that agents use at GoCCL.com, and is mobile
friendly. It also makes tracking points more manageable, with agents
receiving between five and 50 base points per booking and lower reward
Earning extra points is easier with the “Loyalty Rocks!”
rewards program. All staterooms in a group are now eligible to receive points,
and agents earn more points for higher stateroom categories and longer cruises.
Travel agents can now also earn bonus points for eligible bookings. Additionally,
it offers more than gift cards, with the opportunity to redeem for jewellery,
electronics, movies, gift baskets, and more.
“Loyalty Rocks!” is available
for travel agents who reside in the
United States, Puerto Rico and Canada who have a valid GoCCL.com ID and
password. Travel agents
can find complete “Loyalty
Rocks!” details under the
“Agents Rewards” tab at GoCCL.com.