Porter Airlines Introduces New ‘Basic’ Fare Category
Bruce Parkinson, Open Jaw
Porter Airlines is introducing a new entry-level fare class on select routes, which it says is designed to meet increasing demand from travellers wanting to choose from a range of prices and service options they most value.
The new Basic fare is an entry-level product designed to provide essential services for passengers with definite travel plans. It delivers the lowest available price on select flights booked at least 21 days prior to departure.
Key features of the new PD Basic fare:
Itinerary changes and cancellations are not permitted; no refunds or credits are issued
Online check-in is permitted; boarding passes must be retrieved at the airport check-in counter
One personal item, such as a small purse or briefcase, is permitted onboard; all other bags must be checked for a fee
All service options, such as checked luggage and advance seat selection, are available for additional fees
“This product appeals to the most price-conscious traveller,” said Michael Deluce, executive vice president and chief commercial officer at Porter Airlines. “The Basic fare will attract new customers who are looking for the lowest price.”
Basic fares are now available on select routes: Sault Ste. Marie, Sudbury, Timmins and Windsor. The intention is to make them available on additional routes over a period of time.
Porter now has four fares classes:
Freedom – All optional services included: refundable, changeable, and cancellable
Flexible – Offers affordable flexibility with some optional services included
Standard (formerly Firm) – Discounted fare with all optional services available for a fee
Basic – Lowest fare for definite travel plans with some optional services available for a fee
To ensure that passengers choose the product that meets their needs, Porters says clear indications of key Basic fare class features are noted throughout the booking process. Complete fare class details are available online.
All passengers, regardless of fare class, received PD’s complimentary premium services, including beer, wine and snacks onboard, and lounge access in select airports.
Bruce Parkinson Editor-in-Chief
An observer and analyst of the Canadian and international travel industries for over 25 years, Bruce uses the pre-dawn hours to prepare a daily news and information package to keep industry members up to date.