Swoop Scores 1-Million Pax Milestone

Anna Kroupina, Open Jaw

Less than a year since its first flight, Canadian ULCC Swoop celebrated its one-millionth traveller on a flight from Edmonton to Hamilton earlier this week. 

Swoop President Steven Greenway was waiting in Hamilton to surprise the millionth travellers, William and Emily Burchat – who happened to be flying with Swoop for the first time.

The couple was surprised to be selected as the lucky recipients of a round-trip for two on Swoop and a commemorative, Swoop-branded, model aircraft. The pair were travelling to Hamilton with their twin infant daughters, who were meeting their grandparents for the first time.

"Both of us and the girls flew here for half the price it would have cost," said Emily about why they chose Swoop. "We wouldn't have been able to actually make the trip. It's hard to travel as a family."

A small Swoop team was on hand at its Edmonton base to kick-off the festivities, which included celebratory décor, refreshments at the gate, a Swoop Stories Video Booth and swag for pax. 

"We suspected the millionth traveller would be flying this week, so we decided to have some fun and share the experience with an entire flight," said Steven Greenway, President of Swoop. "After all, every traveller is equally as valued and we were eager to show our appreciation in a unique way."

Swoop is a month shy of reaching its first full year of operation, having begun flights on 20JUN, 2018 with an initial fleet of three aircraft and a network of five Canadian cities. 

Since then, the airline has quickly expanded service to include 16 destinations across four countries.

Anna Kroupina

Anna Kroupina Journalist

Anna is OJ's newest member and she joins the team as a writer/reporter. She co-writes the daily news and covers events. Although she's new to the industry, pursuing a career path in travel/tourism has been a goal since her first family road trip to the Florida Keys sparked a desire to discover the world and this exhilarating, fast-paced industry.