Amtrak Vacations & Railbookers Launch In Canada, Led By VP Sales Cris David

Bruce Parkinson, Open Jaw

Yankee Leisure Group (YLG), described as the largest independent rail vacation operator worldwide, has announced the launch of Amtrak Vacations and Railbookers in Canada. Heading up the Canadian push is the newly appointed VP Sales Cris David, well-known to the trade as the former President of Insight Vacations Canada.

Amtrak Vacations and Railbookers say the move north will expand each brand’s global reach to better serve the local travel trade community and an already established consumer base.

With offices in London, United Kingdom; Boston, Massachusetts; Laguna Hills, California; and Sydney, Australia, YLG says it has redefined rail travel to support agents by giving them the ability to book rail up to 24 months in advance, offering ‘excellent’ commission and instant quotes, and advising the best train routes based on a customer’s needs, interests, and budget. 

“We are thrilled to launch our Railbookers and Amtrak Vacations brands in the Canadian market and are looking forward to having Cris David as our VP of Sales in Canada to lead the effort,” said Frank Marini, President of Yankee Leisure Group.

Marini says David is a well-known travel executive and sales leader who has served as President of the guided vacation brands Contiki Holidays Canada and Insight Vacations Canada. He has worked closely with agents across the country and is vastly familiar with the industry’s opportunities and challenges as it relates to the travel retail market. 

David will educate Canadian travel advisors on the more than 3,000 unique products offered by the two brands in 51 countries and 690 cities. He’ll tell them how the company’s Rail Experts make it easy to build FIT rail vacations, such as pre- or post-river cruise train journeys, multi-country trips, long-distance overnight adventures, and exciting getaways.

“I am really excited to be joining the dynamic team at Yankee Leisure Group,” said David. “The company’s meteoric growth over the last few years demonstrates the incredible value that YLG’s offering represents for consumers and travel agents alike. There’s really no competition. Nobody else in the industry is doing the same thing.”

Along with this full-fledged launch into the market, both brands will distribute 2020 brochures featuring short and long-haul products and experiences. 

From providing ease of access to iconic U.S. cities such as New York City and Los Angeles, treasured national parks, and sought-after destinations in Europe, Australia, Asia, and South Africa, both brands are a one-stop shop for rail, accommodations, activities, transfers, ferries, and inner-city transportation for worldwide rail vacations. 

“For the trade partners we will be working with, Amtrak Vacations and Railbookers are completely unique as providers of rail-based leisure travel with the benefits of 24-month advance bookability including pricing and schedules, the ability to book in Canadian dollars, a complete FIT solution, and generous commission on all components of a client’s itinerary.  In addition, YLG understands and addresses the things that are most important to travel agents: convenience, service, flexibility, and revenue,” David said

On 10DEC, both brands will host live webinars at 10am, 2am, and 5pm Eastern Time to announce their launch into the market. You can register here.

Bruce Parkinson

Bruce Parkinson Editor-in-Chief

An observer and analyst of the Canadian and international travel industries for over 25 years, Bruce uses the pre-dawn hours to prepare a daily news and information package to keep industry members up to date.