UNWTO Launches Call To Action For Gov'ts To Support Tourism Recovery

Anna Kroupina, Open Jaw

The World Tourism Organization (UNWTO) has released a set of recommendations calling for urgent support to help the global tourism sector not only recover from the unprecedented challenge of COVID-19 but to "grow back better." 

“These specific recommendations give countries a check-list of possible measures to help our sector sustain the jobs and support the companies at risk at this very moment. Mitigating the impact on employment and liquidity, protecting the most vulnerable and preparing for recovery, must be our key priorities,” said UNWTO Secretary-General Zurab Pololikashvili.

“We still do not know what the full impact of COVID-19 will be on global tourism. However, we must support the sector now while we prepare for it to come back stronger and more sustainable. Recovery plans and programs for tourism will translate into jobs and economic growth."

The recommendations are divided into three key areas:

  • Managing the crisis and mitigating the impact: Key recommendations relate to retaining jobs, supporting self-employed workers,  promoting skills development and reviewing taxes, charges and regulations relating to travel and tourism. The recommendations are made as a global economic recession looks likely and, given its labour-intensive nature, tourism will be hard hit with millions of jobs at risk, says the UNWTO.
  • Providing stimulus and accelerating recovery: These recommendations emphasize the importance of providing financial stimulus, including favourable tax policies, lifting travel restrictions as soon as the health emergency allows for it, promoting visa facilitation, and boosting consumer confidence, in order to accelerate recovery.
  • Preparing for tomorrow: Emphasising tourism’s unique ability to lead local and national growth, the recommendations call for greater emphasis to be placed on the sector’s contributions and to build resilience learning from the current crisis.


Anna Kroupina

Anna Kroupina Journalist

Anna is OJ's newest member and she joins the team as a writer/reporter. She co-writes the daily news and covers events. Although she's new to the industry, pursuing a career path in travel/tourism has been a goal since her first family road trip to the Florida Keys sparked a desire to discover the world and this exhilarating, fast-paced industry.

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