Flair Survey Supports Its Case For More Airline Competition

Nina Slawek, Open Jaw


According to a Nanos Research survey commissioned by Flair Airlines, approximately one third of Canadians (36%) believe the country needs more airline carriers. However, in response to the leading question “Do you believe that having a competitive airline industry to help the economic recovery is...”, 47% agree it is important and 39% believe it is somewhat important.

There is no explanation as to what defines a competitive airline industry or how it would help the economic recovery. In order to be convincing, Open Jaw believes the question should be addressed to economists rather than arbitrary Canadians. 

Of interest is that the survey showed that as the economy begins its restart, there is still very much a sense of concern as a majority of Canadians say they will be nervous about flying until there is a vaccine. The Nanos survey also revealed a majority of Canadians support access to flights for under-serviced communities.

"Flair is very proud to offer Canadians a discount option for air travel," says Jim Scott, CEO of Flair Airlines. "We are pleased that Canadians see discount airlines as important contributors to the economic recovery and that they will want more options, not fewer, when they feel comfortable to travel again."

The results are part of a hybrid online and telephone omnibus survey of 1,001 Canadians aged 18 years and older, conducted between 17-19MAY, 2020. The margin of error for this survey is ±3.1%, 19 times out of 20, according to a statement by Flair. 

Key findings include: 

  • Asked whether Canada has the right number of airline carriers when COVID-19 travel restrictions are relaxed, 36% of Canadians said they need more options compared to 11% who said they need less.
  • More than four in five Canadians say that having a competitive airline industry to help the economic recovery is an important (47%) or somewhat important (39%) contributor to Canada's national interest.
  • More than eight in 10 Canadians agree (47%) or somewhat agree (35%) that discount airlines play an important role in the Canadian air travel industry.
  • Nearly three in four Canadians agree (44%) or somewhat agree (30%) they would be nervous about flying until there is a vaccine to protect them from COVID-19. Intensity of worry is stronger among older Canadians (84% agree or somewhat agree compared to 65% of Canadians aged 18 to 34).

Click here for the complete survey results.

Nina Slawek

Nina Slawek President

The visionary co-founder of Open Jaw, Nina handles everything at OJ from the purse-strings to the talented but eccentric staff. She is frequently spotted hobnobbing with industry leaders and making glamorous appearances in the Open Jaw TV Room.

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