Ken Muskat Named CLIA Trade Relations Committee Chairman
Cruise Lines International Association has named
Ken Muskat, Executive Vice President of Sales, Public Relations and Guest
Services for MSC Cruises USA, as chairman of the CLIA Trade Relations
In the role, Muskat will lead a committee of his peers and work in
partnership with CLIA Vice President of Membership Charles Sylvia to provide
counsel on CLIA's travel agency and agent relations, training, professional
development programs, partnerships, research and membership initiatives.
“It is a great honour to take on the role of chairman for the Trade
Relations Committee," said Muskat. “I've always recognized CLIA's efforts to
support, educate and engage the travel agent community as vital to the success
of the cruise industry. I look forward to working with the CLIA team and
my fellow member cruise lines to continue to find new and innovative ways to
keep travel agencies and agents as the main distribution channel for cruises
and profitable for years to come."
Prior to his role at MSC Cruises, Muskat served in a variety of senior
executive roles in marketing, sales, consumer outreach and onboard revenue at
Royal Caribbean International.
A graduate of the University of Hartford, Muskat has dedicated his
entire professional career to the cruise industry. Early in his career, he was
twice named one of Travel Agent Magazine's Top 100 Rising Stars of the Travel
Muskat assumes the Trade Relations Committee chairmanship from Brian
O'Connor, Vice President of Public Relations for Princess Cruises, who left the
committee in April after being promoted to his current position. During his
chairmanship, O'Connor helped CLIA launch the new Individual Agent Membership
level, and he was a strong advocate for cruise line benefits for travel agents.