Un-Cruise Adventures Names Richard G. Edwards V.P. Sales & Marketing
Richard G. Edwards
Adventures has hired Richard G. Edwards as Vice President of Sales &
Marketing. Edwards takes over the role from Tim Jacox who recently took over
the role of President & COO.
has a proven track record of success in both sales and marketing in the travel
business,” said Tim Jacox. “His knowledge of digital marketing, sales
strategies and relationships in the travel industry will be invaluable to us as
Un-Cruise Adventures continues to expand and grow.”
As the Vice
President of Sales & Marketing, Edwards is responsible for strengthening
relationships with new and valued longtime travel industry partners, managing
the line’s overall brand integrity and participating in strategic planning with
the executive team. He is tasked with leading the marketing staff to increase Un-Cruise
Adventures’ global brand presence and consumer understanding of the adventure
cruising segment. Edwards reports to Tim Jacox.
A 15 yr.
travel industry professional, Edwards has worked as Vice President at Wildland
Adventures, founding Executive Director of the Trusted Adventures consortium,
and as the Director of Marketing at G Adventures among many years of consulting
with adventure companies and non-profits. At G Adventures, he was also founding
director and senior advisor for Planeterra, their non-profit arm. His most
recent work has been as partner at Tartan Destinations which provides boutique
marketing strategies, communications and trade development for destinations and
a variety of travel and tourism organizations.
worked and traveled in 40+ countries, using his international experience and
proficiency in Spanish to develop Latin American adventure tourism. He’s
currently a board member of the Adventure Travel Trade Association and has been
cited as a Top Travel Specialist for Costa Rica by
Condé Nast Traveler magazine each year since 2006.
Adventures’ fleet carry 22-88 guests on adventure and river cruises from 1 wk.
to 21 nights in Alaska, Pacific Northwest, Mexico’s Sea of Cortés, Hawaii,
Galápagos Islands, Costa Rica and Panamá. Adventure activities, tours and
presentations are included.
For marketing and sales support in Canada, contact Cruise
Strategies at 416-968-9797.