Uniworld Boutique River Cruise Collection has announced the appointment of Ellen Bettridge as President & Chief Executive Officer. Bettridge succeeds Guy Young, who is being promoted and will take on 2 new roles at The Travel Corporation, Uniworld’s parent company.
The announcement was made by Brett Tollman, Chief Executive of The Travel Corporation. “It is my great privilege and pleasure to welcome Ellen to our team at Uniworld. I have known and admired Ellen for many years. She is a superbly capable and talented travel industry professional, with an exceptional reputation and a winning track-record. I am confident that Ellen will make a consequential and instrumental contribution to Uniworld’s performance and success, and the team and I very much look forward to working closely with her.”
Bettridge will be responsible for managing Uniworld’s global business, including operations and financial performance, product development, guest experience, service enrichment and onboard/onshore programming. She will also specifically focus on growing and expanding Uniworld’s business.
“It is an honour for me to take the helm of the world’s finest river cruise line,” said Bettridge. “I look forward to partnering with Brett and collaborating with the entire Uniworld team to ensure that the company continues to lead and maintain the standard of excellence in the river cruise industry, as well as to create innovative experiences, programs and services that appeal to the most discerning and inspired travellers throughout the world.”
Bettridge joins Uniworld from Azamara Club Cruises, where she has served as Vice President, Sales& Marketing, responsible for growing Azamara’s markets in the Americas, as well as for developing strategic relationships with trade and marketing partners. Previously, she held the position of President, Americas at Silversea Cruise Ltd., and before that held various positions at American Express over more than 20 years, initially as a Travel Counselor.
Guy Young, who will continue to be based in the company’s Encino office, is being promoted and will take on 2 newly created roles: Global Brand Engagement Officer at The Travel Corporation, reporting to Brett Tollman, and President of Costsaver, Trafalgar's value brand, reporting to Gavin Tollman, CEO of Trafalgar.
"Guy and I have worked together for over 25 years now, and he has led Uniworld to new heights and exceptional accolades during his tenure of nearly a decade,” said Brett Tollman. “Both Gavin and I congratulate Guy on his accomplishments, and we very much look forward to working closely with him as we continue to drive and grow some of the very best brands in the travel industry."