Seeing The World In A Whole New Way With Princess Cruises

with Ming Tappin

Ming with Princess Cruises' BDM
Wade Menard

Some of the familiar faces attending the Princess training: (L to R)Richard Chin & Ted Mitchell, Expedia CruiseShipCenters Coquitlam; Marilyn Stainer, Flight Centre & Kellie Neuenfeldt, Expedia CruiseShipCenters Westwood.

Wade addressing the group with the latest Princess updates 

The Princess Come Back New training event stopped in Vancouver last week as part of its 118 city tour across North America. Wade Menard, Princess’ Vancouver-based BDM, treated the crowd to a wonderful buffet lunch followed by an extensive update on what's new with Princess.

Citing today's cruise guests as meaningful travellers looking to learn and change their lives, Princess is focusing on onboard destination and cultural immersion, educational programs such as Discovery at Sea, new partnerships with celebrity chef Curtis Stone, chocolatier Norman Love and Broadway composer Stephen Schwartz.

The evidence is clear that Princess has a loyal following in the travel agent community in Vancouver. I see many familiar faces at ship tours and training events throughout the year, from large franchise chains to single-owner agencies. Everyone I speak to tells me how easy it is to sell a Princess cruise and how well-loved the cruise line is with repeat clients.

It helps that Princess' travel agent training program offers a complimentary cruise to graduates, and agent reduced rates are available up to 8 months in advance - a rarity in the industry. Agents who experience the product come back confident and ready to sell.

Kay Jurgielewicz from Travel Best Bets tells me that the agency has had big successes with YVR sailings, as their clients love to cruise without having to fly anywhere. She hopes Princess will continue this trend.

The biggest applause came from the announcement that less than 5% of Princess' revenue comes from direct bookings. While every cruise line boasts that travel partners are their lifeline, it's nice to actually hear some hard facts to support this claim.

Bonus commission coupons tucked into our training kits was icing on the cake. It is nice to be given an additional reward to promote a cruise line that is easy to sell and fully supports travel agents.

Ming Tappin is a cruise veteran with over 20 years’ experience in the industry and has sailed on 36 cruises and counting. Based in Vancouver, Ming is Owner of Your Cruise Coach Consulting.


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